By Mike Leone

February 13, 2013                 FOR IMMEDIATE RELEASE

(Pulaski, PA)…With 15 speedways set to host events in 2013, a jammed-packed Touring slate and over $120,000 in cash and product guaranteed through the various programs, the Sweeney Chevrolet Buick GMC RUSH Dirt Late Model Series is now busy working on contingency sponsors for the inaugural 2013 season.  One of the first companies to officially sign is K1 RaceGear based in Carlsbad, California.


“K1 RaceGear is pleased to announce that we will be a Major Contingency Member for RUSH,” explained K1’s Thomas Walden.  “We will be offering large discounts to RUSH drivers on ALL K1 RaceGear Manufactured products throughout the year.  With our full line of automotive suits and custom capabilities, we assure that each driver will look his/her best while maintaining SFI certifications.”


On Saturday, August 31, Pittsburgh’s PA Motor Speedway will host “Manufacturers Night”.  Not only will this be a $1,500 to-win Sweeney Chevrolet Buick GMC Touring Series event, but over $30,000 in product is expected to be given away! 


K1 RaceGear will be large contributor on this night as they will give away one fully custom SFI 3.2A/5 racing suit with unlimited embroidery tailored to fit the racer’s body.  They’ll also waive the standard $50 design fee. 


Other prizes included two pairs of Pro X Gloves featuring a two-layer Nomex Construction with leather reinforcement that’s SFI 3.3/5 Certified along with two pairs of Pilot Nomex Shoes featuring low profile outsole for exceptional pedal feel that’s oil resistant rubber outsole, split-heel design for maximum sensitivity and agility, and of course SFI 3.3/5 Certified.


“We are very pleased to have K1 RaceGear join us as a Major Contingency Member in 2013,” stated RUSH Co-Director Vicki Emig.  “K1 has made inroads in the Crate Late Model world in our region and we’re glad to hear nothing but positive feedback.  Last year, Chad Shearer was the lucky recipient of the racing suit at Manufacturers Night.  Racers should be sure to watch their e-mail for monthly specials from K1.”


There are a lot of great marketing opportunities available at a very reasonable cost to participate in this new program, which will award $1,500 in the respective company’s product.  Companies interested in taking part, should contact the RUSH office at 724-964-9300 or e-mail [email protected].


K1 Race Gear was born in 2003 with the philosophy of offering products to our customers that we ourselves would be proud to use.  At K1 Race Gear, we are racers ourselves, and we understand the value of buying quality racing products at a reasonable price. To meet the needs of our customers, we strive to provide quality racing equipment at K1 Race Gear.


K1’s auto racing product line features products constructed of SFI Manufacturer Certified materials, most of which are built with double layer DuPont Nomex III to provide maximum safety and protection.  If you are looking for fire-rated racing equipment, including suits, shoes, driving gloves, or under garments, K1 Race Gear should be your first choice.  For more information, check out their website at www.k1racegear.com or call 760-268-0710.


2013 RUSH weekly-sanctioned speedways include Allegheny Mountain Raceway (Kane, PA), Bradford (PA) Speedway, McKean County Raceway (East Smethport, PA), Pittsburgh’s PA Motor Speedway (Imperial, PA), Roaring Knob Motorsports Complex (Markleysburg, PA), Sharon Speedway (Hartford, OH), and The Rock – Allegany County Speedway (Cumberland, MD.



2013 RUSH marketing partners include Sweeney Chevrolet Buick GMC, Pace Performance, Hoosier Tire, Precise Racing Products, The Brake Man, K1 RaceGear, K&N Motorsports, and Wrisco Aluminum.


E-mail can be sent to the RUSH Racing Series at [email protected] and snail mail to 4368 Route 422, Pulaski, PA 16143.  Office phone is 724-964-9300 and fax is 724-964-0604. The RUSH Racing Series website is www.rushracingseries.com.  Like our Facebook page at www.facebook.com/rushlatemodels and follow us on Twitter @RUSHLM.