LINCOLN ELECTRIC RENEWS AS A MAJOR CONTINGENCY SPONSOR OF SWEENEY RUSH LATE MODEL SERIES IN 2014; 2 WELDERS TO BE GIVEN AWAY TO COMPETITORS
By Mike Leone
February 13, 2014 FOR IMMEDIATE RELEASE
“Lincoln Electric is a great name to have as part of our Series as one of our marketing partners,” stated Emig. “To be able to continue to attract national companies on board with RUSH speaks volumes about our Series. Even though they are a national company, it’s nice to know they aren’t located too far from my office in Cleveland, Ohio. I met Lincoln’s Mickey Holmes in 2011 at I.M.I.S. and we began to develop a good relationship. 2014 marks our third year of working together and I hope we can continue the relationship long into the future.”
One of Lincoln’s Power Mig 140C machines and utility cart will be given away of course on August 30 at the Sweeney Chevrolet Buick GMC Touring Series “Manufacturers Night” event at McKean County Raceway. The second will be going to a RUSH Late Model racer at Sharon Speedway in conjunction with Lincoln Electric’s Corporate Night at the speedway. These welders will be great additions to the fortunate RUSH teams that receive them as not only can they be utilized in their shops, but also adaptable for use in their haulers as they travel up and down the roads throughout the season.
Past winners of these great Lincoln Welder giveaways include Rusty Cade (2012 Sweeney Night at Sharon), Jason Knowles (2012 Manufacturers Night at Sharon), Jorden Peters (2013 Sweeney Night at Sharon), and Mike Pegher, Jr. (2013 Manufacturers Night at Sharon).
Speaking of “Manufacturers Night”, not only will $1,500 be on the line for the second Sweeney Chevrolet Buick GMC Touring event at McKean, but over $30,000 in prizes is expected to be doled out with each competing racer going home with a valuable prize!
"We are excited to continue to partner with the RUSH Racing Series,” stated Mickey Holmes, Lincoln Electric's Manager of Sports Marketing. “Grassroots racing is the heart of our motorsports program and this relationship will certainly help to strengthen the "Lincoln Welders" brand."
Lincoln Electric is a leading global manufacturer of welding products, arc welding equipment, welding consumables, plasma and oxy-fuel cutting equipment and robotic welding systems. Lincoln Electric’s tradition of innovative solutions, technological leadership and commitment to customers, employees, and shareholders stems from the vision of its founder, John C. Lincoln and his brother, James F. Lincoln. In 1895 John C. Lincoln started the company with a capital investment of $200 and his own design of electric motors.
Today, Lincoln Electric has more than 40 manufacturing locations, including operations and joint ventures in 20 countries and a worldwide network of distributors and sales offices covering more than 160 countries, Lincoln Electric has a global work force of more than 10,000.
Lincoln Electric is a major supporter of auto racing including various series and racers in NASCAR, Indy Car, Sprint Cars, monster trucks, off road racing, NHRA drag racing, and much, much more. Lincoln Electric is headquartered at 22801 St. Clair Ave. Cleveland, OH 44117. For more information, check out their website at www.lincolnelectric.com or call 216-481-8100.
There are a lot of great marketing opportunities available at a very reasonable
cost to participate in this new program, which will award $1,500 in the
respective company’s product. Companies interested in taking part, should
contact the RUSH office at 724-964-9300 or e-mail [email protected]
2013 RUSH marketing partners include Sweeney Chevrolet Buick GMC, Pace Performance, RainEater Wiper Blades, Hoosier Tire, Sunoco Race Fuels, Bazell Race Fuels, Precise Racing Products, ARbodies, The Brake Man, K&N Filters, Lincoln Electric, TurboStart, K1 RaceGear, Beyea Headers, FK Rod Ends, Bobby Lake Motorsports, Wrisco Industries, High Gear Speed Shop, Utsinger’s Towing, RockAuto.com, and Valley Fashions.
E-mail can be sent to the RUSH Racing Series at [email protected] and snail mail to 4368 Route 422, Pulaski, PA 16143. Office phone is 724-964-9300 and fax is 724-964-0604. The RUSH Racing Series website is www.rushracingseries.com. Like our Facebook page at www.facebook.com/rushlatemodels and follow us on Twitter @RUSHLM.